1. Primary Responsibilities
a) Rides and community events
1. Draft the monthly activity plan with store manager as per norms set by regional rides manager for community and rides events
2. Event planning, location booking, customer invites as per event and the norms set by the regional rides manager
3. Event execution with help of CRT executives and sales executives for rides and activities respectively
4. Ensure RECODE and RE norms followed for event
5. Ensure all data captured for events and rides in the system
b) Test Rides bikes management
1. Manage the test ride bikes of the store as per the norms set by RE
2. Ensure adherence to the test ride schedule by all sales executive
3. Ensure maintenance and upkeep of the test ride bikes
4. Approve requests for experiential/ at home/ overnight test rides from sales executive
5. Design the test ride routes from store basis bike families and recommendations of regional rides coordinator
c) Social Media Presence
1. Create & Maintain Store's Social Media Presence
i. Audience - Engaging new audience and increasing following/ audience base
ii. Content - Using store provided templates/ guidelines to create content
iii. Event Calendar - Planning, organizing and sharing the ride and community meet calendar
iv. Rider Stories: Sharing stories from recent rides, community initiatives
2. Capture key moments like deliveries and booking taking place in store and post content on social media
2. Recruitment profile:
a. Educational Qualifications: Graduate, Engineering/Management preferred
b. Industry: Auto [4 wheeler preferred], Real Estate, Banking, Communications