About Role:
We're seeking a talented Webflow Specialist to join our Growth marketing team. As a Webflow
Specialist, your role will be to create visually stunning websites using Webflow's visual design tools and
advanced capabilities. You'll be responsible for designing pixel-perfect websites and optimising them
for optimal performance.
Responsibilities:
• Design visually appealing and responsive websites using Webflow's visual design tools.
• Create pixel-perfect designs that align with our brand and target audience.
• Collaborate with the marketing team to understand design requirements and translate them into
impactful website designs.
• Optimise website performance by leveraging Webflow's capabilities, such as image optimization and
lazy loading.
• Utilize Webflow's advanced features to create dynamic pages and interactive elements.
• Drive conversion rate optimization initiatives through A/B testing, user experience analysis, and
data-driven insights.
• Implement A/B tests and analyse results to identify areas for improvement and iterate on design and
functionality.
Requirements:
• Proven experience as a Webflow Designer or similar role, with a strong portfolio showcasing visually
stunning and responsive website designs.
• Proficiency in using Webflow's visual design tools.
• Solid understanding of design principles, typography, colour theory, and user experience (UX) best
practices.
• Knowledge of design optimization techniques for high website performance.
• Experience creating dynamic pages and interactive elements using Webflow's advanced features.
[Preferred]
• Attention to detail and the ability to create cohesive designs aligned with brand guidelines.
• Familiarity with HTML, CSS, and JavaScript is a plus.