SR. Social Media /Digital Marketing Manager

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About the job

As Sr. Social Media Manager, you'll manage an organisation's online presence by developing a strategy, producing good content, analysing usage data, facilitating customer service and managing projects and campaigns.

Responsibilities

As a Sr. Social Media Manager, you'll need to:

Use customer insights, research, industry knowledge to develop strategic marketing plans and digital adoption/acquisition campaigns, driving more targeted and personalized engagement for members and patients

Drive innovation by supporting implementation of or introducing new digital channels for member/patient engagement

You will be an expert support of digital marketing tactics; work with marketing or product partners to improve campaigns with digital content; assist with cross team programs

Lead digital campaign development

Experience in leading Social Media team

You will be a strategic advisor and digital advocate

Establish collaborative relationships with important partners across the organization, and externally vendors

Handle Development, creative and engaging social media strategies and lead generation (Google Ads & Facebook Ads, Instagram, etc.)

Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Instagram, adapting content to suit different channels

Create engaging multimedia content (and/or outsource this effectively) across multiple platforms

Develop, launch and manage new competitions and campaigns that promote your organisation and brand

Form key relationships with influencers across the social media platforms

Undertake audience research

Manage and facilitate social media communities by responding to social media posts and developing discussions

Monitor, track, analyse and report on performance on social media platforms using tools such as Google Analytics and Facebook insights

Research and evaluate the latest trends and techniques in order to find new and better ways of measuring so

• Experience

  4 - 6 Years

• No. of Openings

  1

• Education

  Secondary School

• Role

  Digital Marketing Manager

• Industry Type

  Education / Teaching / Training / Colleges /Institutes / Universities

• Gender

  [ Male / Female ]

• Job Country

  India

• Type of Job

  Full Time

• Work Location Type

  Work from Office