Duties & Responsibilities:
• Strategize the campaign optimization activities across multiple advertising engines (Search, , Display) for 20-30 clients,
• You would be responsible for managing multiple clients ranging in budgets, with many hovering around $50,000 per month. Previous experience managing similar budgets is preferred.
• Developing near and long-term PPC account strategies and roadmaps
• Keyword research (discovery and expansion), review and editing of ad copy, review and analysis of web site performance metrics, and optimization of campaigns
• Growing departmental revenue and budget under management
• Monitor and report on key performance indicators, and opportunities for improvement on a regular basis
• Drive continued innovation and best practice implementation, regularly sharing your knowledge with the team and top executives
• Stay current with new advances in online marketing, competitive landscape, and keyword research
Experience Required:
• 6-9 years of experience strategizing paid search engine marketing campaigns
• Experience with strategizing clients paid accounts & social media (Google, Bing, Facebook)
• Expert in Goal and conversion tracking
• Strong Auditing skills (analytical, data visualization and reporting)
• Expertise in Automation Tools
• Experience with behavioral targeting/remarketing campaigns
• Previous experience must be with an online marketing agency is an asset
6 - 9 Years
5 Openings
8.5-12.0 Lac/Yr
Face-to-Face interview
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