1. Content Strategy and Creation
Develop and execute a comprehensive social media strategy aligned with
company goals.
Create, curate, and manage high-quality, engaging, and on-brand content for
platforms such as Instagram, Facebook, (X) Twitter, LinkedIn, and YouTube.
Collaborate with designers, photographers, and videographers to produce
multimedia content.
2. Community Management
Monitor, respond to, and engage with followers and comments to foster
community growth.
Build relationships with influencers, customers, and brand advocates to amplify
reach.
3. Analytics and Reporting
Track and analyze performance metrics to measure the success of campaigns.
Prepare and present detailed reports with insights and recommendations for
improvement.
4. Campaign Management
Plan and execute paid and organic social media campaigns to support product
launches, promotions, or brand initiatives.
Ensure consistency in messaging and tone of voice across all social channels.
5. Trend Monitoring and Innovation
Stay updated on social media trends, tools, and best practices to keep the brand
competitive.
Experiment with new features, formats, and platforms to expand the brand's
reach.