**Job Title: Social Media Manager**
**Job Summary:**
We are seeking a dynamic and creative Social Media Manager to oversee our organization's social media strategy. The ideal candidate will be responsible for developing engaging content, managing social media channels, analyzing performance metrics, and ensuring brand consistency across platforms.
**Responsibilities:**
1. Develop and implement a comprehensive social media strategy aligned with marketing goals.
2. Create and curate engaging content for various platforms, considering the target audience.
3. Manage day-to-day social media activities, including scheduling posts, responding to comments, and monitoring trends.
4. Conduct regular social media audits and stay updated on industry trends to optimize strategies.
5. Collaborate with marketing, PR, and other teams to ensure a cohesive brand presence.
6. Monitor and analyze social media metrics to assess the effectiveness of campaigns and recommend improvements.
7. Stay informed about changes in social media algorithms and platform policies.
8. Foster community engagement and build relationships with influencers and industry partners.
9. Respond to customer inquiries and issues promptly, maintaining a positive brand image.
10. Stay abreast of emerging social media platforms and trends for potential integration.
**Qualifications:**
1. Proven experience as a Social Media Manager or similar role.
2. Strong understanding of social media platforms, trends, and best practices.
3. Excellent written and verbal communication skills.
4. Creative thinking and ability to generate innovative content ideas.
5. Proficient in social media management tools and analytics.
6. Knowledge of SEO and content marketing principles.
7. Ability to work independently and collaboratively in a fast-paced environment.
8. Bachelor's degree in Marketing, Communications, or a related field.
**Preferred Skills:**
1. Graphic design and video editing skills.
2. Experience with paid social media