- Develop engaging and relevant content for diverse social media platforms.
- Utilize various media elements (text, images, videos) to create compelling posts.
Social Media Strategy Development:
- Formulate and implement social media strategies aligned with organizational goals.
- Identify key performance indicators (KPIs) and metrics for measuring success.
Community Management:
- Monitor and respond to comments, messages, and interactions.
- Address inquiries, concerns, and feedback in a timely and professional manner.
Engagement and Interaction:
- Proactively engage with followers through likes, comments, shares, and direct interactions.
- Encourage user-generated content and participation through contests and interactive
campaigns.
Analytics and Reporting:
- Analyze social media performance using tools like Google Analytics and social media insights.
- Generate reports to measure the impact of social media efforts.
Social Media Advertising:
- Plan and execute paid campaigns to reach specific target audiences.
- Manage budgets, ad creatives, targeting options, and campaign optimization.
Content Planning and Coordination:
- Develop content calendars and schedules.
- Coordinate content releases in alignment with product launches, events, and promotions.
Influencer Collaboration:
- Identify and collaborate with influencers for expanded reach.
- Ensure cohesive branding and messaging in collaborations.
Trend and Competition Monitoring:
- Stay informed about industry trends and emerging social media features.
- Monitor competitors' activities for strategic insights.
Crisis Management:
- Address potential social media crises professionally and promptly.
- Handle negative comments or situations with a strategic approach.
Team Management:
- Manage a team of social media specialists, content creators, and designers.
- Ensure effective collaboration, coordination, and productivity.
Staying Up-to-Date:
- Stay informed about the latest social media trends and technologies.
Experience
3 - 6 Years
No. of Openings
2
Education
B.A, B.Arch, B.B.A, Diploma, Advanced/Higher Diploma, Any Bachelor Degree, Professional Degree
Role
Social Media Expert
Industry Type
IT-Hardware & Networking / IT-Software / Software Services
Gender
[ Male / Female ]
Job Country
India
Type of Job
Full Time
Work Location Type
Work from Office