Create, implement and manage custom SEO strategy to improve rank, conversion, and overall traffic
Develop and implement link-building campaigns
Performing ongoing keyword research including discovery and expansion of keyword opportunities
Optimize website content, landing pages, and paid search copy to ensure high-quality scores and low bounces
Researching and implementing content recommendations for organic SEO success
Stay up to date with the latest Google algorithm changes as well as SEO and digital marketing trends and best practices.
Monitor and evaluate search results and performance across major search channels to improve rankings and understand SEO strategy performance
Performing ongoing keyword discovery, expansion and optimization
Researching and implementing search engine optimization recommendations
Researching and analyzing competitor links and onsite strategies
Working with the development team to ensure SEO best practices are properly implemented on newly developed code
Recommending changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Requirements
Relevant Experience of minimum 3-4 years
Hands-on experience in link building
Must have a proven track record of driving results (SERP rank, traffic, engagement, and conversions)
Hands-on experience with web analytics tools & search engine referral tracking/benchmarking tools (Google Analytics, Google Tag Manager, SEMrush, Moz, etc.)
Familiarity with HTML, CSS, JavaScript is preferred
Understanding of technical-SEO fundamentals (page markup & schemas, URL structures, site crawl performance, server vs. client-side rendering, caching & CDNs, XML, etc.)
Ability to manage multiple projects and work efficiently in a fast-paced, results-driven environment
Remuneration
Fixed Salary
Performance Bonus
Employee Stock Option Plan (ESOPs)