Job description
Roles and Responsibilities:
Ability to identify SEO problems or inhibiting factors, diagnose the root cause and devise effective intervention.
On-page Optimization and Off-page optimization.
All Associated steps, including website structure, Technical SEO, keyword analysis, Meta tags, titles, submissions, traffic analysis and rank optimization etc.
Deep understanding of building organic traffic and improving SERPs.
Work closely with Content Writing and Content marketing teams. Content skill is a plus.
Collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in SEO campaigns
In-depth knowledge of current SEO tools and practices.
In-depth knowledge of Google Algorithms
Research and identify URL architecture, page errors, content and navigational issues, and other factors that impact the technical performance of a website. Track, report, and analyze website analytics and PPC initiatives and campaigns
Develop and implement link building strategy
Implement link building campaigns Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals.
Help to create and support marketing content to socialize and use for social media purposes (. customer videos briefs, customer case studies, blog posts, posts from analysts and customers).
Requirements
Minimum of 2+ years of experience in SEO and SEM
Proven SEO experience
Experience in building inbound organic search traffic and improving SERPs
Proven experience in managing paid campaigns across Google, Facebook, Snapchat, Twitter and Bing.
Good experience with Native Advertising services like Taboola, Outbrain.
Solid understanding of performance marketing, conversion, and online customer acquisition
Knowledge of ranking factors and search engine algorithms
Up-to-date with the latest trends and best practices in SEO and SEM
Experience with CMS tools like WordPress
You have outstanding analytical skill.