SEO executive
Roles and Responsibilities
- Give commitment on generating Organic traffic(Google, SEMRush, Ahref) for assigned projects
- Develop and execute successful SEO & content optimization strategies for consistent optimization and organic traffic growth
- Manage a team of SEO Off page executives and writers (content calendar) to execute on the day by day deliverables and monthly KPIs
- Perform ongoing keyword research/discovery, expansion and optimization
- Research and analyse competitor and implement the optimization gap
- Review technical SEO issues and execute & recommend fixes
- Direct off-page optimization projects with assigned team (. link-building, Social & Other)
- Collect data and report on traffic, rankings and other SEO aspects
- Work with SEO Off page executives on social media & ORM executions
- Keep abreast of SEO OnPage and integrated marketing trends
- Strict adherence to best practices
- Understanding Google E-E-A-T
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Desired Candidate Profile-
- Proven experience as an SEO strategist or similar role
- Knowledge of standard and current SEO practices
- Effective in troubleshooting, SEO, and ranking-related issues.
- Knowledge of building E-E-A-T
- Experience with SEO reporting
- Familiarity with relevant tools (. Search Console, SEMRush, Ahrefs, Screaming Frog, MOZ) and web analytics tools (. Google Analytics)
- Excellent writing skills
- Strong team management and leadership skills
- Basic HTML, JavaScript, CSS, and WordPress Knowledge.
- Knowledge in Local SEO and International SEO.
Other Requirements:
- Passionate and confident marketer who can take full project ownership and provide guidance to others
- Collaborative team player who supports other activities as a team, when needed
- Encouraging people manager with positive listening skills
- Agile with ability to shift focus as priorities change