As an SEO Executive with 0 to 2year of experience, you will be responsible for implementing and supporting search engine optimization strategies to improve the online visibility and organic search ranking of our company's website and digital assets. You will work closely with the SEO team to execute on-page and off-page optimization techniques, analyze website performance metrics, and contribute to driving organic traffic growth. This role demands a passion for digital marketing, analytical skills, and the ability to stay updated with the latest SEO trends and best practices.
Key Responsibilities:
Keyword Research and Analysis:
Conduct keyword research to identify relevant and high-traffic search terms.
Analyze and select keywords that align with the company's target audience and business goals.
On-Page Optimization:
Optimize website content, meta tags, and headings with targeted keywords.
Ensure website structure and URL optimization for better search engine crawlability.
Implement SEO best practices for images, videos, and other multimedia elements.
Off-Page Optimization:
Support the development and execution of off-page SEO strategies, including link building.
Identify and collaborate with relevant websites for link acquisition and brand mentions.
Content Creation and Optimization:
Assist in creating SEO-friendly content, including blogs, articles, and landing pages.
Optimize existing content to improve search engine rankings and user experience.
Technical SEO:
Conduct website audits to identify and resolve technical SEO issues.
Work with the development team to implement SEO recommendations, such as site speed improvements and mobile optimization.
SEO Performance Tracking and Reporting:
Monitor and analyze website performance using SEO tools and analytics platforms.
Prepare regular reports on organic traffic, keyword rankings, and other relevant metrics.
Stay Updated with SEO Trends:
Keep abreast of the latest SEO developments, search engine algorithms,