Job Description Sr. Social Executive
Shaping and growing brands today and tomorrow!
Content Whale is a content writing company based in Mumbai that caters to 42 different content types. We believe every company is a content-driven company. Working on a 360-degree approach, the sole motto is to create a positive online impact. We help our clients in a 3-fold manner- strategy making, content writing, and graphic curation.
Our team boasts 600+ ingenious writers, veteran editors with a keen eye for detail, and highly versatile freelancers who have served several renowned industry brands as well as smaller franchises. What motivates us is simple- using our experience to provide real solutions to our clients, via the customized services we offer.
Key responsibilities:
Training and supervising a cohort of social media specialists.
Creating written pieces that are sharp, memorable, and effective at prompting readers to take action.
Implement organic social media campaigns
Create content plans with the social team
Effective coordination and understanding creative requirements
Using appropriate research tools to support planning
Using analysis tools to measure performance and interpret findings into action plan
Compiling weekly and monthly reports on social growth and performance
Identify and work with appropriate content creators to build a pipeline of content
Manage channel growth in line with targets
Setting objectives of social team and managing performance
Work closely with copywriters & designers to ensure right products are pushed at the correct time
Working with the digital team on paid social to optimise campaigns and spend
Remaining abreast of changes to all pertinent social media applications.
Exploring the potential value of social media sites that are not yet in our repertoire.
Key skills (requirements):
Experience 2-4yrs
Ability to work in a fast-paced environment
Experienced at using scheduling and analysis tools