Objective
Achieve growth in sales for the company in the given territory by visiting the market
personally and deploying the sales team.
Responsibilities
Distributors appoint, set terms, define territory,. Motivate, manage
Sales Secondary sales to retailers and institutions
Development create new outlets, promote more SKUs in existing outlets, improve
relationship with retailers and wholesalers
Stock Define maximum stock level with distributor, take physical stock, arrange
them right, maintain only adequate stock levels with retailers and distributors without
dumping
Supply Take closing stock position a day prior to supply, propose supply quantity,
coordinate with factory for dispatch, collect payment, reduce cost of supply
Branding In shop activities, talking to consumers, signboards, hoardings, social
media
Outlet Data Collect and organize outlets data into beats and distributors
Sales Plan PJP setting, sales forecasting, route coverage
Coordination with distributor, distributor salesman, supply driver, office, finance
Actions
Understand company, brand, products, people, process, vision, history
Learn the strength and weakness of competitors
Keenly listen to retailers objections, respond to them in an objective manner
Convince them why our products are suitable to them
Develop relationships with retailers
Act, follow up on promises given
Never tell lies to achieve a sale
[4:30 pm, 28/07/2022] Cocoguru Finance & HR: Skills
Business, Marketing, Branding, Sales concepts, Inventory, Indirect Taxes, Payments
Personal selling, sales planning, prospecting, customer service, objection handling,
sales forecasting, client relationships
Communication, persuasion, presentation, negotiation and relationship building
Comfortable with numbers and oral calculations
Proficient with local language and culture
Expert in use of computers, spreadsheet application, sales force au
Experience
2 - 5 Years
No. of Openings
2
Education
Any Bachelor Degree
Role
Sales Officer
Industry Type
FMCG / Food / Beverages
Gender
Male
Job Country
India
Type of Job
Full Time
Work Location Type
Work from Office