• Devise and implement the overall sales and marketing plan for the hotel and actively monitor its progress in terms of achieving budgets and revenues.
• Liaise with the Management in adopting price strategies across the hotel.
• Build-on and develop relationships with our current and past clients.
• Analyze current markets and identify new markets and potential clients.
• Tour series contracting.
• Organize and conduct site inspections and familiarization trips in conjunction with the Hotel team.
• Manage the number and performance of third party and promotional websites and liaise with
providers in ensuring optimisation of the hotel’s online position.
• Proactively monitor the Hotel’s profile on the various social media platforms and ensure appropriate responses are posted in a timely fashion.
• Liaise with Digital Team in managing the content of the Hotel’s website.
• Develop and agree departmental sales plans and communicate them clearly to all parties.
• Manage all promotional collateral from copyright through to design and print and ensure that it is in line with branding.
• Ensure in house promotional material is current, effective and supports any new sales and marketing promotions.
• Where necessary devise adverts for the promotion of the Food & Beverage departments in the local market.
• Manage the guest database and ensure that client’s details are accurate and Up-to-date.
• Ensure that all client correspondence is tracked and recorded, including quotations and contracts.
• Represent the hotel at consumer trade fairs, mall promotions and tourism events both at local and national level.
• Organize on and off-site client entertainment.
• Maintain the highest standards of professional conduct at all times when dealing with clients, guests etc.
• Submit weekly Sales & Marketing activity reports to the Directors.