Lucky Media production is looking for an experienced Marketing Manager to lead the Direct Marketing department and convert our leads into paid customers.
Responsibilities:
Ensure your team converts leads, keeps existing customers/clients, and increases sales by recognizing your target audiences pain points, wants, and needs and advertising the most suitable products to them
Plan Direct Marketing activities to target our leads directly and convert them into paid customers
Use CRM techniques, such as email personalization and segmentation, loyalty programs, and tailored targeted marketing, to nurture relationships with existing clients/customers to achieve greater retention
Conduct and coordinate research of your target audience to create offers tailored to their preferences
Ensure brand messaging is consistent across all online and offline channels
Requirements:
2+ years of experience in Marketing or Management
Bachelors degree
Database marketing experience
Excellent strategic, analytical, and critical-thinking skills
Strong project management skills and the ability to manage competing priorities and multiple projects
Exceptional verbal and written communication skills