Responsibilities
· Devise creative public relations strategies that fit company profile
· Develop effective PR plans using appropriate strategies and tactics
· Organize and coordinate PR activities
· Use a variety of channels (TV, press, internet etc.) to maximize company exposure
· Liaise with marketing professionals to ensure consistency in promoting corporate image
· Arrange for interviews or public speaking events and construct press releases
· Advise company on handling sensitive public issues to preserve reputation
· Assess opportunities for sponsorships and other partnerships and manage relations
· Analyze results of PR campaigns or efforts and prepare reports
Requirements
· Proven experience as public relations executive or similar role
· Proven experience in coordinating and managing effective PR campaigns through various channels
· Solid knowledge of social media (blogs, Facebook, Twitter, etc.)
· Excellent communication and presentation skills; comfortable as a public speaker
· Ability to build strong relationships with key people or organizations
· A creative mind partnered with the ability to find the best practical solutions
· BSc/BA in PR, marketing or English Honours Graduate or Mass Communication