Product Manager

ABS International

Job Description:

Brand Management and developing marketing strategies to build them.

Responsible for new product launching in different areas (PAN India).

Planning and Design promotional materials / tools to support the Sales /

marketing objectives with cost effectiveness.

Develop strategy and appropriate media plans to periodically review the success of

the inputs.

Joint work with the Tele Sales Team to develop the territories and to understand the

market dynamics and demand, identifying market opportunities for brand building.

Handling various Distribution Channels like Franchisee/Distributors, etc. for product

penetration in various State, Cities, District level.

Create, Promote, Monitor Campaigns for Sales promotion.

Train, motivate and guide the Tele Sales Team to ensure the continuous growth of the

brand.

Coordinate with the Tele Sales Team, Packing & Distribution Team for allocation of

products and fast moving.

Role purpose: The role of the Product Manager is to contribute to the development of the product market strategy, define new product requirements, and drive new product development to grow products in-line with Addom/Williams business goals. The Product Manager will be responsible for developing the roadmap for their product/service line across the full product life cycle, with the Product & Market Lead.

Key duties and responsibilities:- Market analysis

Define market working with market intelligence, provide market context (size, shape, growth, segments, top line financials, etc.), identify opportunities within it, and make (innovative) recommendations based on this.

Pipeline buyer analysis document customer attraction to product, as well as the barriers to buy.

Competitor analysis:

Identify competitive and alternative offerings in the market.

Document their strengths and weaknesses.

Make recommendations for strategies to sustain our market position to the Product & Market Lead

• Experience

  3 - 9 Years

• No. of Openings

  2

• Education

  B.Pharma, M.Pharma

• Role

  Product Manager

• Industry Type

  Hospitals / Medical / Healthcare Equipments

• Gender

  [ Male / Female ]

• Job Country

  India

• Type of Job

  Full Time

• Work Location Type

  Work from Office