Constantly create “Client Delight” by providing high-levels of service and communication with your
manager and clients
Keyword Research: Perform keyword research (discovery and expansion) in coordination with client
business objectives to optimize existing content and uncover new opportunities.
Knowledge of Broad, Phrase, Exact, and Negative keywords
Knowledge of Generating more sales through Amazon
Manage and optimize product listings on Amazon on a daily basis
Product optimization including organic search terms, paid search terms and other promotional
campaigns (. coupons)
Plan, manage, and execute a portfolio of paid search campaigns, including but not limited to strategy
development, organization, and management
Ability to conduct keyword research and selection for PPC campaigns to maximize budget while hitting
ROI/ROAS goals
Ability to create auto, manual, broad, exact, phrase, product targeting and category targeting
campaigns
Knowledge of tools such as helium 10
Develop high-level strategies based on account performance
Develop creative solutions for listing enhancements to maximize key products or categories while
driving immersive customer experiences
Manage campaign expenses, stay on budget, and estimate monthly costs
Any other Internet Marketing work that will benefit the client.