PPC Manager

Smart4talent

You should be a strategic thinker, an experienced digital marketer, and an expert in PPC and performance marketing.

What will you do?

Responsible for planning and execution of paid marketing campaigns to drive customer acquisition and conversions on our website through Google Ads and other advertising networks

Conduct keyword research and optimize the campaigns for maximum performance

Research and analyse competitors Ads and bid rates

Optimize the ad copy and landing pages for maximum conversion

Implement A/B testing to continuously improve ROI

Identify trends and insights and optimize spend and performance based on the insights.

Measure and report performance of all marketing campaigns and assess against goals.

Own, drive, and responsible for key marketing efficiency metrics such as CAC, LTV, and ROAS

Stay up to date with industry trends and developments in search engine marketing, digital marketing as well as consumer behaviour and recommend improvements

What Qualifications & Skills should you possess?

Graduate/Postgraduate from a reputed Institute

Proven 4-5 years SEM experience in managing PPC campaigns on Google & Facebook, well-versed in performance marketing, conversion, and online customer acquisition

Must have hands-on experience on Google Ads Manager, Facebook Ad Manager and other paid Ad networks.

Understands keyword matching, keyword research & optimization. Experienced in understanding google analytics & pixel integration.

Familiarity with the start-up work culture and willingness to learn, be flexible, adapt, and contribute

Extremely high energy levels and passion to succeed

Strong work ethics, integrity and fiercely self-motivated

• Experience

  4 - 5 Years

• No. of Openings

  2

• Education

  Any Bachelor Degree

• Role

  PPC Manager

• Industry Type

  IT-Hardware & Networking / IT-Software / Software Services

• Gender

  [ Male / Female ]

• Job Country

  India

• Type of Job

  Full Time

• Work Location Type

  Work from Office