Area Activities expected to be performed by a Optometrist
Customer focus
Optometrist is expected to greet and welcome all walk-in customers and guide them toward the
clinic, promoting the free eye check-up.
Basis the eye test and the customer preference, he/she will share the requirements with the Sales
Associate or Store Manager to present the customer with an optimal selection of products.
Eye check-up &
dispensing
During the eye check he/she is expected to thoroughly explain the process and duration to the
customer. This opportunity may be used to strike a conversation to build a rapport with the
customer and to convert the check-up into sales.
Basis the eye check-up, he/she will share the prescription clearly and educate the customer about
single vision and progressive lens, recommending the appropriate lens and/or frames.
Contributing to
store sales &
SOP adherence
Optometrist is expected to achieve the assigned target for sales, eye-check conversion and
returns, and follow all assigned SOPs diligently.
Post making the sale, he/she is responsible for coordinating with the customer for product pickup, after receiving due communication from the warehouse. He/she will verify the accuracy of the
lenses fitted before handing over the product to the customer. In case of returns, he/she is
expected to understand the reason and try to resolve the same to control the return percentage.
He/she will be involved in stocktakes, maintaining sales floor standards, and other day-to-day
tasks to deliver the best shopping experience to the customers.
Store upkeep &
maintenance
He/she is expected to maintain standards of hygiene in the store with respect to the
overall display, frames, instruments, and other store equipment by cleaning them regularly.
He/she must ensure the security of all equipment.
Personal attributes & competencies
Minimum qualification: Diploma in Optometry
Ability to build rapport and trusting relationships