Designation : Media Planning Manager
Experience : (1-3 years)
Salary: to lakhs per annum
Job Description : Day to Day Responsibilities involves :
Build intelligent digital marketing strategies via the help of an analytical bent of mind for our clients on a day-to-day basis.
Responsible for the overall client relationship, including strategic planning, revenue growth targets, and all operations necessary to profitably scale and service the account.
Providing proper guidance to new affiliates to run CPI, CPR, CPE, CPA campaigns and also building relationships with various existing affiliate executives.
Maintain media plans including changes, budgeting, execution, reporting, optimization, and invoice reconciliation.
Optimize, measure, analyze and report the performance of all campaigns activities to ensure affiliates deliver the best ROI.
Monitor affiliate activity, recruit new publishers and partners & Proactively monitor traffic sources on all campaigns.
Proactively assess, clarify, and validate the clients expectations and new advertising opportunities.
Monitor sales activity, identify areas of improvement and identify new business and revenue opportunities.
Desired Skills/Attributes :
Excellent understanding of digital marketing strategies, tools, and analytics.
Ability to interact and build relationships with clients.
Strong sales, negotiation, analytical and interpersonal skills.
Creative and analytical thinker.
Excellent communication & presentation skills.
Keen to learn new things.
Should have an in-depth understanding of all the Industry leading MMPs like Appsflyer, Adjust, Branch, and other popular tools for mobile attribution, acquisition, re-engagement.
Should have a pure data-oriented approach in executing the campaigns.
Should be multi-tasking and able to Juggle in both operational and BD related tasks.
Interested candidates can apply on the same or can send their resume