Sales & Marketing Supervisor Job Description
Product Category (Dairy): Ambient Products / Chilled Products / As specified.
Channel of Business: GT/MT/HoRECA/Industrial
A. Responsibilities:
(a) Drive top line growth in domestic as well as export market and prepare innovative plans to achieve
higher value realization
(b) For brand management, evaluation and market promotion strategies, for various existing / new
products.
Develop sales plans, strategies and policies with a view to increase/sustain market share and
profitability.
Have effective implementation and monitoring mechanism to ensure achievement of the Sales
plans and strategies.
Formulate policies and guidelines for smooth functioning and satisfaction of channel partners like
dealers, distributors and stockiest.
Scan the environment to understand competitor's activities, demand supply scenario, regulatory
issues to formulate strategies for increasing market share.
Ensure an increased market share and profitability by facilitating market development, brand
management and business development. Focus on business development through domestic /
export markets (defined geographies) and building the brand of the company in the domestic
/exports market
Continuously monitor the pricing patterns within the market, checking the prices for the desired
products regularly with respect to their competitiveness and value as perceived by the
customers, deciding upon pricing from time to time on a need basis to ensure the products are
sold with highest recoveries possible
Initiate market intelligence system to provide monthly information to Top Management on
potential data, competitors activities, new product opportunities and other changes in the
environment.
Evolve policies for establishing a robust field force monitoring and people management,
relationship management system in order to increase field force satisfaction and portfolio growth.
Experience
2 - 4 Years
No. of Openings
3
Education
Any Bachelor Degree
Role
Marketing Supervisor
Industry Type
Agriculture / Dairy
Gender
Male
Job Country
India
Type of Job
Full Time
Work Location Type
Work from Office