Second Career Job- Suitable for women on break and looking to restart their careers in the corporate world. Must have relevant Pharma experience
India's s oldest and most admired healthcare companies which provide consumers with a diverse range of diagnostics solutions, medical devices & nutritional products is looking to hire a Marketing Planning Manager for their Mumbai Office.
Department:Established Pharmaceuticals Division (EPD)
Job Description:
Reports To: Division Head/Associate Director
Experience: 4-5 years relevant pharmaceutical sales & brand management experience. Handling multiple brands across therapy areas and cross-geography exposure will be an added advantage
- As Product Champion, demonstrates excellent knowledge and practice in sales & marketing, and fully exploits the full market potential of company's EPD products
- To manage and market the BU’s product range (including relevant therapy areas) through developing, planning, implementing, measuring and being accountable for brand plans which optimize profitability, market share and revenue growth in the short and long term.
- Develops marketing strategies, plans, and tactics together with all other necessary elements and effectively communicates these to the sales teams in order to ensure proper implementation thereof to our customers.
Key Accountabilities, Responsibilities and Deliverables:
- To effectively communicate/design communication material for product benefits to all the relevant stakeholders in the value chain
- To prepare, present and implement marketing business plan (brand plans) per promoted product on an annual basis.
- To provide strategic product direction & to create and execute product tactical plans aligned with strategy within specified time frames via the sales force and to measure quantitatively and qualitatively thereafter.
- Track and monitor the progress on the brand/s on a monthly basis Maintain key customer and opinion leader contact to maximize company's EPD p