Requirement-
 Bachelor’s degree in marketing, business, or related field, Master’s degree a plus
ï‚· Excellent written and verbal communication skills
ï‚· Proven experience developing marketing plans and campaigns
ï‚· Strong project management, multitasking, and decision-making skills
ï‚· Proficiency with online marketing and social media strategy
ï‚· Willingness and ability to travel
ï‚· Leadership skills
Responsibilities-
ï‚· Establishes marketing goals based on past performance and market forecasts
ï‚· Oversees current offerings and comes up with initiatives for new products or services
ï‚· Researches and analyses market trends, demographics, pricing schedules, competitor products,
and other relevant information to form marketing strategies
ï‚· Works with marketing staff to develop detailed marketing plans for all media channels and sales
teams
ï‚· Communicates with various media buyers, advertising agencies, printers, and other services to
help marketing projects come to fruition
ï‚· Provides in-depth information to interested clients, and acts as a representative for the
marketing department in important buyer meetings
Works within the department budget to develop cost-effective marketing plans for each product
or service
ï‚· Tracks all marketing and sales data and creates detailed written reports and verbal
presentations to bring to senior executives
ï‚· Ensure effective, branded marketing communications, including the company website, print
communication, and advertising.
ï‚· Gather customer and market insights to inform outreach strategies, increase customer
conversions, and generate more qualified leads
ï‚· Conceptualize and execute on multi-channel campaigns across the prospect and customer
lifecycle, ensuring the alignment of communications and messaging across all channels
ï‚· Maintain relationships with media vendors and publishers to ensure collaboration in
promotional activities