Researching and analysing market trends and competitors. Overseeing marketing campaigns. Tracking effectiveness of marketing campaigns and reporting findings to the executive team. Negotiating and liaising with third-party marketing agencies. implementation of store marketing strategies. Identify new campaigns for the store according to trends and market analyses. Manage marketing activities of the store including Offline and Online marketing. Represent and negotiate contracts for Outdoor and multimedia marketing initiatives. Manage and guide online and offline marketing team. Manage and maintain the marketing responsible for analyzing the performance of the marketing campaigns. This involves using data analytics to organize and interpret campaign data in a way that makes sense to those not familiar with these specifics. Manage multiple campaigns at once, which involves a high amount of organization and multitasking. Tracking and analyzing the performance of advertising campaigns, managing the marketing budget and ensuring that all marketing material is in line with our brand identity.
Management Skills, Negotiationg Skills, Creative Thinking, Leadership & Communication Skills, Minimum of 5-6 years work experience in Retail Marketing; Bachelors Degree preferably in Commerce & marketing, MBA preferred; Proficiency in using MSOffice