Qualification:- Any graduate equivalent qualification
Experience:- Around 2 to 4 years' experience .
Marketing Executive duties and responsibilities :
• Build, plan and implement the overall digital marketing strategy
• Stay up to date with the latest technology and best practices
• Manage all digital marketing channels
• Measure ROI and KPIs
• Prepare and manage a digital marketing budget
• Oversee all the company's social media accounts
• Manage and improve online content, considering SEO and Google Analytics
• Build an inbound marketing plan
• Forecast sales performance trends
• Monitor competition and provide suggestions for improvement
• Analyze digital data to draw key recommendations around website optimization
• Conduct social media audits to ensure best practices are being used
• Maintain digital dashboard of several different accounts
• Coordinate with sales team to create marketing campaigns
• Prepare emails to send out to customers
• Create and maintain online listings across e-commerce platforms
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Solid knowledge of website analytics tools (., Google Analytics, etc.)
• Working knowledge of ad serving tools
• Experience in setting up and optimizing Google Adwords campaigns
• Up-to-date with the latest trends and best practices in online marketing and measurement responsible for setting up, implementing and managing the overall company's digital marketing strategy.
Requirements
• Bachelor's degree in marketing or business
• 2+ Years of Experience in Digital Marketing
• Familiarity with web design
• Experience in developing and implementing digital marketing strategies
• Good knowledge of all different digital marketing channels
• Good knowledge and experience with online marketing tools and best practices
• Hands-on experience with SEO/SEM, Google Analytics and CRM software
• Experience executing social m