Qualification:- Any graduate equivalent qualification
Experience:- Around 2 to 4 years' experience .
Marketing Executive duties and responsibilities :
Build, plan and implement the overall digital marketing strategy
Stay up to date with the latest technology and best practices
Manage all digital marketing channels
Measure ROI and KPIs
Prepare and manage a digital marketing budget
Oversee all the company's social media accounts
Manage and improve online content, considering SEO and Google Analytics
Build an inbound marketing plan
Forecast sales performance trends
Monitor competition and provide suggestions for improvement
Analyze digital data to draw key recommendations around website optimization
Conduct social media audits to ensure best practices are being used
Maintain digital dashboard of several different accounts
Coordinate with sales team to create marketing campaigns
Prepare emails to send out to customers
Create and maintain online listings across e-commerce platforms
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Solid knowledge of website analytics tools (., Google Analytics, etc.)
Working knowledge of ad serving tools
Experience in setting up and optimizing Google Adwords campaigns
Up-to-date with the latest trends and best practices in online marketing and measurement responsible for setting up, implementing and managing the overall company's digital marketing strategy.
Requirements
Bachelor's degree in marketing or business
2+ Years of Experience in Digital Marketing
Familiarity with web design
Experience in developing and implementing digital marketing strategies
Good knowledge of all different digital marketing channels
Good knowledge and experience with online marketing tools and best practices
Hands-on experience with SEO/SEM, Google Analytics and CRM software
Experience executing social m