Marketing Executive

Job Description

�� Develop and implement comprehensive marketing strategies to increase brand awareness and market share.

�� Conduct market research to identify trends, competitive landscape, and customer needs within the engineering sector.

�� Collaborate with the sales team to align marketing campaigns with sales objectives and customer outreach.

�� Create compelling marketing content including brochures, presentations, and digital materials tailored for the engineering audience.

�� Manage and execute digital marketing efforts, including social media, email campaigns, and SEO optimization.

�� Monitor and analyse campaign performance metrics to refine marketing strategies and improve ROI.

�� Participate in industry events, trade shows, and networking opportunities to promote our engineering solutions and generate leads.

�� Promote innovative engineering solutions and expand market presence.

�� Develop and execute marketing strategies that resonate with target audience, which includes engineers, manufacturers, and industry decision-makers.

�� Work closely with the sales team to align marketing initiatives with overall business goals and enhance brand visibility.

Requirements

�� Bachelor��s degree in Marketing, Business Administration, Engineering, or a related field.

�� Proven experience in marketing, preferably in the mechanical or industrial engineering sector.

�� Strong understanding of marketing principles and digital marketing techniques.

�� Excellent verbal and written communication skills with an ability to articulate technical concepts.

�� Proficiency in marketing software and tools, such as CRM, Google Analytics, and social media platforms.

�� Analytical mind-set with a data-driven approach to decision making and problem-solving.

�� Ability to work collaboratively in a team environment and manage multiple projects simultaneously.

Negotiation skill is preferable.
  • Experience

    1 - 5 Years

  • No. of Openings

    10

  • Education

    B.A, B.C.A, B.B.A, B.Com, B.E

  • Role

    Marketing Executive

  • Industry Type

    Engineering / Cement / Metals

  • Gender

    Male

  • Job Country

    India

  • Type of Job

    Full Time

  • Work Location Type

    Work from Office

  • Face interview location

    5/112,Tirupur Main road Post,Kaikattipudur,Avinashi-641654

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