We are seeking a motivated Marketing Executive to support our marketing team with various projects. In this role, you'll help coordinate the marketing efforts and developing strategies that align with current trends and customer needs, contributing to the overall success of our company. The ideal candidate will bring a wealth of ideas, reporting to the marketing head and possess a strong skill set to effectively promote our products and services. Your work will help strengthen our brand reputation, foster customer interest, and drive our continuous growth by coordinating promotional events and hosting creative campaigns. A solid understanding of social media platforms, trends, and strategies is essential for increasing brand awareness, engagement, and conversions. This role is perfect for someone who combines creativity, analytical thinking, and practical marketing experience.
Responsibilities
Strategy Development: Support the development of effective marketing and social media strategies aligned with business goals to enhance brand presence on social media platforms.
Brand Voice & Compliance: Ensure all social media content aligns with the companys brand voice and complies with relevant legal and ethical guidelines.
Content Creation & Curation: Develop, curate, and manage high-quality, engaging content tailored to each social media platform, including text, image, and video content.
Analytics & Reporting: Track and analyse key performance indicators (KPIs) for social media efforts, using insights to optimize strategies and report on the effectiveness of campaigns.
Trend Monitoring: Stay up to date with the latest marketing trends, tools, and best practices, ensuring the company remains ahead of the curve in social media marketing.
Collaboration: Work closely with the marketing team to ensure cohesive and integrated marketing efforts across all teams in the organization and support the sales team in lead generation.
Requirements
MBA - Marketing