Marketing Executive

Pacific Placements and Business Consultancy Pvt. Ltd.

Responsibilities:

Campaign Planning and Execution:

Collaborate with the marketing team to plan and execute integrated marketing campaigns.

Develop creative content for digital, social media, email, and traditional marketing channels.

Social Media Management:

Manage and grow the company's presence on social media platforms.

Create engaging and shareable content, and interact with the audience.

Content Creation:

Develop compelling and relevant content for marketing collateral, including blog posts, articles, whitepapers, and presentations.

Ensure content aligns with brand messaging and resonates with the target audience.

Email Marketing:

Plan and execute email marketing campaigns, including crafting impactful messages and monitoring performance.

Segment email lists and tailor campaigns for different audience segments.

SEO and Website Management:

Optimize website content for search engines and user experience.

Monitor website performance and implement improvements as needed.

Event Coordination:

Assist in the planning and execution of promotional events, webinars, and conferences.

Coordinate logistics and ensure seamless event experiences.

Market Research:

Conduct market research to identify trends, competitors, and opportunities.

Stay informed about industry developments and emerging marketing strategies.

Lead Generation:

Implement lead generation strategies to acquire new customers.

Collaborate with the sales team to ensure marketing efforts align with lead generation goals.

Analytics and Reporting:

Monitor and analyze the performance of marketing campaigns.

Provide regular reports and insights to evaluate ROI and identify areas for improvement.

Brand Management:

Uphold and enhance brand identity across all marketing channels.

Ensure consistency in messaging and visual elements.

Collaboration:

Work closely with cross-functional teams, including sales, product, and design.

Collaborate with external agencies and vendors when necessary.

• Experience

  1 - 3 Years

• No. of Openings

  3

• Education

  Higher Secondary, Secondary School, Vocational Course, Diploma, Any Bachelor Degree, B.A

• Role

  Marketing Executive

• Industry Type

  Industrial Products / Heavy Machinery

• Gender

  [ Male / Female ]

• Job Country

  India

• Type of Job

  Full Time

• Work Location Type

  Work from Office