Day to day Responsibilities:
- Develop, execute, and optimize cutting-edge digital campaigns from conception to launch
- Work cross-departmentally to align campaign strategies and goals across the organization
- Provide ongoing actionable insights into campaign performance to the relevant managers
- Defining, measuring, and evaluating relevant paid media KPIs
- Building out media buys for various ad platforms and overseeing the day-to-day execution of paid media
- Overseeing and managing the overall budget for paid media
- Conducting in-depth keyword and website research, ad grouping, and audience targeting
- Maintaining knowledge of industry best practices and new technologies
- Lead project execution across clients and practice teams
- Understanding client business& requirements
- Managing campaign budgets & optimizing the ROI
- Set up a list of KPIs to track for each client
- Suggest and develop new campaigns across multiple channels
Preferred Skills :
We are looking forward to working with someone who
- has previous working experience in Google AdWords for a minimum of 3 Years
- Is great at setting up intricate campaigns with the right targeting and content.
- Is a team player and can manage coordination with clients, team leads and designers.
- Can crunch data using Google Analytics and other tools for giving insights.
- Can come up with presentable reports and professional emails for clients.
- Has an eye for detail to track results and make the most out of given resources.
- Has relevant Agency experience
- Excellent interpersonal, communication & presentation skills
- Strategic thinker with great analytical skills