• Campaign Management: Create, manage, and optimize Google Ads campaigns, including search, display, shopping, and video ads, to drive qualified traffic and conversions.
• Keyword Research & Strategy: Conduct keyword research to identify high-potential keywords and implement them in campaigns. Continuously optimize keyword lists to maximize ROI.
• Ad Creation & Testing: Develop engaging ad copy and creatives. Conduct A/B testing of ads to identify the best-performing variations and improve CTR (Click-Through Rate).
• Bid Management: Manage bids and budgets for campaigns, ensuring cost-efficient strategies while achieving desired performance goals.
• Performance Monitoring & Reporting: Monitor campaign performance using Google Ads and Google Analytics, and generate reports to assess effectiveness. Provide actionable insights and recommendations to improve performance.
• Audience Targeting & Segmentation: Define target audience segments and apply audience targeting strategies to improve campaign relevance and engagement.
• Conversion Tracking & Analytics: Set up and maintain conversion tracking through Google Tag Manager, Google Analytics, and other tools to measure campaign performance and return on ad spend (ROAS).
• Campaign Optimization: Continuously analyze performance data and apply optimization techniques such as adjusting bidding strategies, refining targeting, and improving ad relevance.
Experience
2 - 7 Years
No. of Openings
1
Education
Any Bachelor Degree
Role
Google Ads Expert
Industry Type
IT-Hardware & Networking / IT-Software / Software Services
Gender
Male
Job Country
India
Type of Job
Full Time
Work Location Type
Work from Office
Face interview location
Nr. BSNL office, Jagatpur - Gota, Ahmedabad, 382481