Field marketing is a job that involves carrying out marketing campaigns in the field, with a focus on customer interaction. Field marketers are responsible for a variety of tasks, including:
Identifying target audience
Field marketers identify the target audience to ensure that products are presented in a suitable manner.
Market research
Field marketers conduct market research and create preliminary marketing plans.
Promotional content
Field marketers produce promotional content and product advertisements.
Distribution
Field marketers distribute promotional material, such as brochures and sell sheets.
Presentations and demonstrations
Field marketers give presentations and demonstrations to show the value of their products.
Business promotion
Field marketers promote their business to third-party vendors and merchants.
Monitoring market trends
Field marketers monitor market trends and customer demands to improve marketing practices.
Building relationships
Field marketers build relationships and trust with their audience to create a positive impression.
Field marketers typically need a bachelor's degree in marketing, public relations, or communications, along with experience in business administration or advertising. They also need excellent interpersonal skills and an outgoing personality.
Experience
0 - 5 Years
No. of Openings
1
Education
Advanced/Higher Diploma
Role
Field Marketing Executive
Industry Type
Hospitals / Medical / Healthcare Equipments
Gender
Female
Job Country
India
Type of Job
Full Time
Work Location Type
Work from Office
Face interview location
Mehrotra Diagnostics and ENT Centre, Ashok Nagar, Kanpur