Job Title: Marketing Executive (Digital, Communication, Lead Management)
Company: Minimac Systems Pvt Ltd
Location: Yerwada, Pune (Work from Office)
Department: Marketing
Salary: Best in Industry
Reports to: Department Head
Profile Summary
The position will be responsible for digital marketing and to assist in the planning, execution, and optimization
of our online marketing efforts
Roles and Responsibilities
Developing and implementing strategic marketing plans aligned to business goals in order to attract potential clients and grow with existing ones.
Drive reach and engagement by cross-promotions across all channels in the relevant industry
Write content to promote research reports on various platforms
Analyze the post content and maintain posting frequency and do the time changes as required
Leading and managing SEO/SEM, marketing database, email, social media, and /or display advertising link building campaigns and generating backlinks for the website
Manage campaign budgets and determine the monthly cost
Measure and report the performance of all digital marketing efforts using a Web analytics tool
Keep up to date with the latest marketing and create originals, like blog posts, newsletters, press releases, etc
Consistently brainstorming and collaborating with the team for new ideas and strategies
Skills Required
An assertive and go-getter attitude is essential for the role
Should have an outgoing personality with good leadership influence
Ability to think creatively and innovatively
Analytical skills to forecast and identify trends and challenges
Excellent project management skills with the ability to work effectively with cross-functional teams, manage multiple priorities and deadlines, be detail-oriented, and work independently as well as in groups
Self-directed and ready to learn
Education and Qualification
Any graduate/post-graduate in Marketing or Business Administration
Preferably with 1-2 years of experience
Candidate must have his/her own laptop
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