Job Title: Email Marketing Specialist
Location : Indore
Job Description:
We are seeking an experienced Email Marketing Specialist to join our dynamic team. The ideal candidate will have a proven track record in setting up and executing email campaigns using various tools, along with a strong understanding of the IT services industry. The candidate should be capable of leading and driving email campaigns independently, with a focus on both B2B and B2C segments.
Responsibilities:
Set up and execute email campaigns through various tools, managing the entire campaign lifecycle.
Demonstrate a solid understanding of the IT services industry to effectively tailor email content and campaigns.
Lead and independently drive email campaigns, ensuring successful implementation and results.
Interpret data-driven analytics to optimize campaign performance and deliver actionable insights.
Have a comprehensive understanding of both B2B and B2C email marketing strategies.
Requirements:
Proven experience in setting up and running email campaigns using different tools.
Strong background and understanding of the IT services industry.
Demonstrated ability to lead and independently manage email campaigns.
Proficient in interpreting data-driven analytics to enhance campaign effectiveness.
Experience in the US and UK markets is essential.
Qualifications:
Bachelor's degree in Marketing, Business, or a related field.
Minimum of 3 to 5 Years of experience in Email Marketing.
Familiarity with industry-standard email marketing tools and platforms.
Excellent communication and analytical skills.
Ability to work collaboratively in a fast-paced environment.