This role requires a dedicated resource to focus on converting marketing-qualified leads through personalized
outreach, email nurturing campaigns, and relationship building. A junior-level specialist with the above skills and
experience profile will be well suited to drive results in this role.
Job Title: Demand Generation Specialist
Role & Responsibilities:
Prepare visually impressive and appealing mailers and digital campaigns.
Develop and execute accurate campaigns in the B2B space for account-based marketing, lead generation,
lead nurturing and demand creation programs in , Pardot, etc. application having taken the
time to understand the campaign objectives.
Develop and execute campaigns. Perform analytics on the campaigns to help demonstrate success to include
segmentation and targeting as scoped on a project basis
Ability to write creative email content for high target prospects
Connect with prospects on LinkedIn with hyper personalized messaging to position SMARTe with
consultative approach
LinkedIn marketing to build awareness across prospects in your LinkedIn network
Put enterprise thinking first, connect the role's agenda to enterprise priorities and balance the needs of
customers, partners, colleagues & shareholders.
Maintain all data and update managementsystems for various campaigns.
Adhere to lead targets
Analyze systems, recommend improvements to all campaigns, and prepare appropriate reports.
Desired Experience:
Excellent verbal and written communication skills
Strong analytical skills
Strategic thinker and ability to offer marketing solutions to activate seasonal marketing strategy. -The role
requires you to have strong strategic, creative and organizational skills, and a passion for deriving insight
from data.
Academic Background:
Ideal fit would be a candidate with Bachelor's degree or with an MBA in Business or Marketing
Candidates with inside sales, lead generation or email marketing backgroun
Experience
1 - 4 Years
No. of Openings
1
Education
B.A, B.Com, Bachelor of Hotel Management, B.Sc, B.E, B.Tech, Post Graduate Diploma, M.A, M.C.A, M.Com
Role
Email Marketing Executive
Industry Type
Advertising / MR / PR / Events
Gender
[ Male / Female ]
Job Country
India
Type of Job
Full Time
Work Location Type
Work from Office