Manage all online activity in relation to traffic acquisition, sales, conversion and a/b testing and reporting
Develop and implement ecommerce strategy in order to improve website performance
Work with developers to improve website speed
Work wth the marketing team or manage digital marketers in order to improve quality and traffic acquisition
Re-Platforming website to new CMS, making website mobile capable
Research market in order to discover new trends and technologies in order to improve website performance
Analyse various data in order to deliver data driven strategies in order to deliver top performance and achieve kpis
Oversee or directly manage digital marketing channels across PPC, SEO, Display, affiliates and email marketing and social media
Develop content calendar and oversee website uploads and landing pages development
Report on performance
Requirements:
At least 3 years of experience in a similar role
Experience managing marketing and tech teams
Experience developing and overseeing digital marketing strategies
Excellent understanding of web design and web analysis
Strong marketing and tech background
Understanding and experience in, UX, Adobe Photoshop, InDesign, Dreamweaver and Google Analytics
Knowledge of digital marketing channels such as PPC ,SEO, Social Media Display and affiliate marketing channels
Knowledge of Attribution modelling, website speed optimisation, A/B testing, conversion management, sales journey optimisation, traffic analysis and reporting tools
Degree level in Digital Marketing or any related field
Experience
5 - 6 Years
No. of Openings
1
Education
Secondary School, Professional Degree, Any Bachelor Degree
Role
Ecommerce Executive
Industry Type
IT-Hardware & Networking / IT-Software / Software Services
Gender
[ Male / Female ]
Job Country
India
Type of Job
Full Time
Work Location Type
Work from Office