Developing Digital Strategy:
Working with management, analyze the objectives and vision of the company and develop a digital marketing strategy that will be used as a guide for upcoming campaigns and projects.
Analyzing Trends:
Collect data on changing trends and customer preferences, and use this data to develop new strategies and campaigns.
Managing Content:
Ensure content on the company website is current and relevant, conducting regular reviews of content and making necessary updates.
Optimizing Conversion:
Review performance to identify potential areas of improvement and recommend changes to improve customer experience and conversion.
Creating Partnerships:
Establish relationships with other businesses and organizations in order to create cost-effective partnerships and cross-promotional opportunities.
Restocking Inventory:
Oversee the restocking of inventory to ensure customers have access to desired products.
Reporting:
Use tracking tools such as Google Analytics to develop reports to review performance and track goals.