Digital Marketing Specialist

Capital Street FX

Manage the external Online marketing agency engagements to ensure these engagements are fully delivered as per contractual agreement. Develop quality written marketing content.

Monitor all Online marketing campaigns to ensure campaign returns maximum ROI.

Optimize online marketing campaigns.

Quality assure and correct all company marketing collateral developed both internally and externally.

Liaise with the web site developer to ensure the correct maintenance of the website. Optimize ranking of the website through SEO service providers.

Managing various digital marketing channels . website, SEO, SEM, Social Media Experience in managing Facebook, LinkedIn, Twitter, Google+ and other social networking accounts.

Working knowledge of SEO on-page and off-page strategies and techniques. Ensures proper distribution of different mailers. Coordinate with different publishing house and media, force-branding. Initiate promotional Grow organic search traffic, and associated revenue.

Provide ongoing keyword research for search engine optimization and provide to cross-functional teams including Marketing, Merchandising, and Site Operations.

Support the Content Team with keyword trend data used in the content strategy for the blog and promote SEO best practices. Utilize internal tools to provide on-page optimizations of category pages and create internal linking strategy.

Create effective external linking strategies.

Provide reporting and analytics reports on performance as well as uncovering potential issues.

Web-analytics tools skills (especially: Google Analytics, Google AdWords, Google webmaster tool).

Experience in managing Google AdWords – budget planning, campaigns creation, and ongoing management to yield maximum ROI.

Understanding of designing software. Adobe, Photoshop, Corel draw, Flash etc.

Experience in WordPress, html, CS4, CSS.

Understanding of HTML email design, best practices, and inbox deliverability.

• Experience

  1 - 2 Years

• No. of Openings

  2

• Education

  Any Bachelor Degree

• Role

  Digital Marketing Specialist

• Industry Type

  IT-Hardware & Networking / IT-Software / Software Services

• Gender

  [ Male / Female ]

• Job Country

  India

• Type of Job

  Full Time

• Work Location Type

  Work from Home