Digital Marketing Specialist
Infovenz is looking for an ambitious and talented Digital Marketing Specialist (DMS) who have track records in increasing brand visibility and reach to the targeted audiences. The DMS will support in lead generation and revenue growth through SEO, Social Media and Other Marketing Platforms.
Infovenz is leading software solution provider working with reputable overseas clients. Infovenz believe that employees are main reason for the business success and offers competitive packages, benefits, career growth and leadership opportunities. Annual performance bonus, loyalty cash rewards and annual pay hike are our few unique employee benefits.
Job Description
• Implementing online marketing activities including Social Media, SEO/SEM, demand generation, leads generation, etc.
• Developing and executing digital marketing campaigns for the targeted audiences across multiple social media and marketing platforms to drive traffic, engagement, brand visibility, lead generation and sales.
• Improve site score, indexing and page ranking by periodically performing website audit, On Page and Off Page Optimization, and Keyword Research etc.
• Responsible for tracking, reporting, and analyzing the performance of marketing activities, and development/automation of regular reports - ROAS Analysis, Clicks, Conversions, and other funnel metrics.
• Creating Ad strategies for Prospects and driving performance via Customer Acquisition Funnel, Display Ads, Facebook Ads, Google Ad Words, PPC and etc.
• Conceptualize and provide creative ideas for content marketing, posters and videos.
• Prepare & implement Content Posting calendar and Run Email Campaigns periodically
Job Requirements
• Minimum 4 years of experience in digital marketing.
• Experienced in boosting and creating brand awareness and lead generation.
• Some knowledge content writing and social media marketing.
• Good communication and strong writing skills.
• Knowledge in emailers, infographic, and d