Key Responsibilities:
Digital Strategy Development
Assist in developing, implementing, and optimizing digital marketing strategies to increase brand visibility.
Conduct research and implement best practices for digital marketing within the education sector.
Content Creation & Management
Create engaging content for Infomaths' social media platforms, website, and email campaigns.
Coordinate with the content team to ensure the alignment of digital content with the brands voice and goals.
Social Media Management
Oversee and manage social media platforms (Facebook, Instagram, LinkedIn, etc.) to build a strong community and engage with followers.
Implement social media strategies, monitor trends, and track analytics.
SEO & SEM Optimization
Perform on-page and off-page SEO to drive organic traffic to the website.
Manage Google Ads and other pay-per-click (PPC) campaigns to reach a targeted audience effectively.
Email Marketing & Lead Generation
Design and execute email marketing campaigns aimed at student acquisition and engagement.
Generate, nurture, and convert leads through CRM and digital channels.
Performance Tracking & Reporting
Monitor and analyze campaign performance and ROI, preparing regular reports for management.
Use analytics tools to assess and optimize campaign performance across various digital channels.
Requirements:
Bachelors degree in Marketing, Communications, or a related field.
Proven experience (1-2 years) in digital marketing, preferably in the education sector.
Proficiency in digital marketing tools, including Google Analytics, AdWords, and social media management platforms.
Strong understanding of SEO, SEM, email marketing, and content marketing.
Excellent written and verbal communication skills.
Ability to work independently, manage multiple tasks, and meet deadlines.
Experience
1 - 2 Years
No. of Openings
5
Education
Secondary School, Vocational Course, Diploma, Professional Degree, B.C.A, B.Tech, Post Graduate Diploma, M.B.A/PGDM, Any Master Degree
Role
Digital Marketing Specialist
Industry Type
IT-Hardware & Networking / IT-Software / Software Services
Gender
[ Male / Female ]
Job Country
India
Type of Job
Full Time
Work Location Type
Work from Office
Face interview location
INFOMATHS QUIET OFFICE NO 10 SECTOR 35 A CHANDIGHARH