A Digital Marketing Manager is responsible for developing, implementing, and managing marketing campaigns that promote a company's products or services online. Their role is critical in enhancing brand awareness within the digital space, driving website traffic, and acquiring leads or customers.
Key responsibilities include:
Strategy Development: Crafting and overseeing online marketing strategies, including SEO, PPC, email marketing, content marketing, and social media.
Campaign Management: Planning and executing digital marketing campaigns across various platforms, monitoring performance, and optimizing them for better results.
Analytics and Reporting: Using tools like Google Analytics and other tracking software to assess campaign performance and report on the return on investment (ROI).
Collaboration: Working with content creators, designers, and other team members to align marketing efforts across channels.
Budgeting: Managing the digital marketing budget, ensuring the best allocation of resources for maximum return.
Staying Updated: Keeping up with the latest digital marketing trends, tools, and strategies to stay competitive.
- Experience1 - 3 Years
- No. of Openings2
- EducationSecondary School, Vocational Course, Diploma, Advanced/Higher Diploma, Professional Degree
- RoleDigital Marketing Manager
- Industry TypeIT-Hardware & Networking / IT-Software / Software Services
- Gender[ Male / Female ]
- Job CountryIndia
- Job TypeWork from Office
- Face interview location8, Kendua Main Road, Baishnabghata, Garia, Kolkata, West Bengal 700084