Digital Marketing Manager

Boston Bulk Chemicals (india) Private Limited

Responsibilities

• Create and curate social media campaigns, including content creation, publishing, and community management.

• Manage and optimise PPC campaigns on various platforms, including Google Ads, Facebook Ads, and LinkedIn Ads.

• Conduct keyword research and on-page optimisation to increase website rankings and drive organic traffic.

• Develop and execute email marketing campaigns with A/B testing.

• Analyse analytics and engagement metrics to measure campaign performance.

• Prepare and present monthly/quarterly reports to stakeholders.

Required skills and qualifications

• Exceptional creativity and innovative design skills

• Five or more years of experience (academic and professional) with design software, including Illustrator, InDesign, Photoshop, Dreamweaver

• Excellent communication and presentation skills

• Organizational and time-management skills for meeting deadlines in a fast-paced environment

• Desire to continue building a skill set with education and training

Preferred skills and qualifications

• A bachelor’s degree in marketing, communication, or related fields.

• 3+ years of experience in digital marketing or content marketing.

• Experience with web analytics tools like Google Analytics and Search Console.

• Proficient in marketing automation tools, such as HubSpot, Ahrefs, Yoast, etc.

• Strong knowledge of digital marketing, including SEO, SEM, PPC, Google Ads, email marketing, and social media.

• Excellent communication, presentation, and interpersonal skills.

• Experience with graphic design and content production.

• Knowledge of website CMS and marketing automation tools.

• Proficiency in developing and overseeing email marketing initiatives.

• Familiarity with UI/UX design principles and website design best practices.

• Certifications in HubSpot, Google Analytics, Google Ads, or similar.

• Fluency in English, Hindi, and at least one regional language

• Experience

  3 - 6 Years

• No. of Openings

  1

• Education

  B.C.A, B.E, Post Graduate Diploma, M.A, M.C.A, M.B.A/PGDM

• Role

  Digital Marketing Manager

• Industry Type

  IT-Hardware & Networking / IT-Software / Software Services

• Gender

  [ Male / Female ]

• Job Country

  India

• Type of Job

  Full Time

• Work Location Type

  Work from Office

• Face interview location

  2nd Floor 206 , Bhat Circle Radhe Fortune , S.P Ring Road , Airport - Gandhinagar, Highway, Ahmedaba