Digital Marketing Executive

OPUS RKID

ROLE AND RESPONSIBILITIES

• Run ad campaigns through Facebook ads manager, driving various ad goals with regard to our website

• Track the customer behavior through Facebook pixel & Google analytics

• Run ad through google & drive sales to our website

• Assist in execution a variety of marketing initiatives that drive brand awareness, including but not limited to the day-to-day execution of marketing campaigns, promotions and sales support.

• Plan offline & online marketing campaigns, advertisements & promotional activities.

• Create customer-centric content for emails, SMS, social media posts and reels.

• Collaborate with sales & product team members to planning promotional marketing campaigns.

• Strategize to grow on social media, through paid ads and lead generation.

• Measure and report performance of marketing campaigns, gain insight, and assess against goals

• Executing SEO, SEM, PPC once website is ready

• Coordinate & prepare content for social media marketing, direct email campaigns, Content creation & propagation through channels like WordPress blog, YouTube etc.

• Improve social media presence of the company

QUALIFICATIONS AND EDUCATION REQUIREMENTS

• Bachelor's degree in marketing, business or related field.

PREFERRED SKILLS

• 3+ years’ of hands on experience in the above roles.

• Hands-on experience developing campaigns and promotions

• Proven success in a fast-paced environment, working with a team and individually.

• Exceptional oral and written communication skill, and presentation Ability

• Understanding of Facebook Ads manager and google analytics

• Experience

  3 - 6 Years

• No. of Openings

  1

• Role

  Digital Marketing Executive

• Industry Type

  Textile / Garments / Fashion / Accessories

• Gender

  [ Male / Female ]

• Job Country

  India

• Type of Job

  Full Time

• Work Location Type

  Work from Office