Job Description- Digital Marketing Executive
Shaping and growing brands today and tomorrow!
Content Whale is a content writing company based in Mumbai that caters to 42 different content types. We believe every company is a content-driven company. Working on a 360-degree approach, the sole motto is to create a positive online impact. We help our clients in a 3-fold manner- strategy making, content writing, and graphic curation.
Our team boasts 600+ ingenious writers, veteran editors with a keen eye for detail, and highly versatile freelancers who have served several renowned industry brands as well as smaller franchises. What motivates us is simple- using our experience to provide real solutions to our clients, via the customized services we offer.
Roles & responsibilities
• Create strategies to build a lasting digital connection with the customers
• Prepare online newsletters and promotional emails and fulfil their distribution through various channels
• Provide creative ideas for content marketing and update the website accordingly
• Collaborate with designers to improve user experience
• Assist in outbound or marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, marketing, etc.)
• Get insights of online marketing trends and curate fresh strategies
• Create a monthly content planner for guest posting sites, Press releases, Quora, and other online platforms
• Overview outreach campaigns & collaborations
• Overview the ORM activities related to platforms like Trustpilot, Goodfirms, Clutch, etc
• Carry out tasks related to SEO (diligently work towards ranking the website on the top)
• SEM (run Google ads with proper ROI)
Requirements
• Proven experience as Digital Marketing Executive or similar role (At least 1-year experience)
• Excellent understanding of digital marketing concepts and best practices
• Experience with B2B social media, Email campaigns, SEO, and SEM
• Perfect knowledge of web