JOB DESCRIPTION For Digital Marketing Executive Profile.
· Assist in the formulation of strategies to build a lasting digital connection with consumers
· Plan and monitor the ongoing company presence on social media (Twitter, Face book etc.)
· Launch optimized online adverts through Google Adwords, Face book etc. to increase company and brand awareness
· Be actively involved in SEO efforts (keyword, image optimization etc.)
· Prepare online newsletters and promotional emails and organize their distribution through various channels
· Provide creative ideas for content marketing and update website
· Collaborate with designers to improve user experience
· Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends etc.)
· Acquire insight in online marketing trends and keep strategies up-to-date
· Maintain partnerships with media agencies and vendors
Requirements and skills
· Proven experience as Digital Marketing Executive or similar role
· Excellent understanding of digital marketing concepts and best practices
· Experience with B2B social media, Google Ad words and email campaigns and SEO/SEM
· Working knowledge of ad serving tools (., DART, Atlas)
· Perfect knowledge of web analytics tools (. Google Analytics, Net Insight, and Web Trends etc.)
· Skills and experience in creative content writing
· Analytical mindset and critical thinking
· Excellent communication and interpersonal skills
Experience
2 - 8 Years
No. of Openings
2
Education
M.B.A/PGDM, Professional Degree
Role
Digital Marketing Executive
Industry Type
IT-Hardware & Networking / IT-Software / Software Services
Gender
[ Male / Female ]
Job Country
India
Type of Job
Full Time
Work Location Type
Work from Office