- Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, YouTube Channels)
- Manage and maintain the company's owned media including websites, mobile apps, and email
- Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
- Manage social media marketing campaigns
- Manage digital advertising campaigns (SEM, Display, Social, Programmatic)
- Manage SEO campaigns
- Set up conversion, pixel, and event tracking on the website and across various digital platforms
- Conduct research on market trends, brand's audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
- Analyse digital marketing analytics reports and share insights with the team to develop optimisation plans
- Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team
- Regularly manage promotions in e-commerce portals and product listing on Amazon, Flipkart, etc.
- Work on PPC ads on e-commerce portals
- Communicate with marketplaces to resolve operational issues
- Implement the business strategy and understand the marketplace
- Assist in the formulation of strategies to build a lasting digital connection with consumers and company presence on social media (LinkedIn, Twitter, Face book etc.)
- Launch optimized online adverts through Google Ad words, Face book etc. to increase company and brand awareness
- Be actively involved in SEO efforts (keyword image optimization etc.)
- Prepare online newsletters and promotional emails and organize their distribution through various channels
- Provide creative ideas for content marketing and update website
- Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends etc.)
- updating online marketing trends
- Maintain partnerships with media agency & vendors
Experience
0 - 2 Years
No. of Openings
10
Education
Diploma, Any Bachelor Degree
Role
Digital Marketing Executive
Industry Type
IT-Hardware & Networking / IT-Software / Software Services
Gender
Female
Job Country
India
Type of Job
Full Time
Work Location Type
Work from Office