Company Name: 1XL
Job Type: Full Time
Location: Pune
CTC: Rs. 25,000 - 30,000/Month
Experience: 3 years
About Us
1XL is a Dubai-based dynamic and versatile company that encompasses various aspects of personal and professional growth. With a commitment to empowering individuals and organisations, 1XL aims to inspire, educate and equip people with the tools they need to succeed in various domains of life.
We are seeking a skilled and motivated Digital Marketing Executive to join our team. As a Digital Marketing Executive, you will be responsible for developing, implementing, and managing various digital marketing campaigns to promote our products/services, enhance brand awareness, and drive customer engagement.
Responsibilities
Develop and implement effective digital marketing strategies to achieve organizational goals.
Create and manage comprehensive digital marketing plans aligned with business objectives.
Monitor and optimize website performance, ensuring a seamless user experience.
Develop engaging and relevant content for various digital platforms, including social media, blogs, and email campaigns.
Utilize content marketing strategies to drive traffic and increase brand visibility.
Manage and maintain social media platforms, including content creation, posting, and engagement.
Analyze social media metrics to assess the performance of campaigns and optimize strategies accordingly.
Conduct keyword research and optimize website content for search engines.
Execute and manage pay-per-click (PPC) advertising campaigns to enhance online visibility.
Create and execute email marketing campaigns to nurture leads and engage customers.
Monitor email performance and make data-driven adjustments to improve campaign effectiveness.
Track and analyze digital marketing efforts using tools such as Google Analytics.
Generate regular reports detailing campaign performance, ROI, and key metrics.
Work closely with cross-functional teams to ensure alignment and integration