Position Overview:
We are seeking a highly motivated and creative Social Media & E-commerce Marketing Executive to join our marketing team. The ideal candidate will be passionate about social media, e-commerce, and digital marketing, with a proven track record of driving engagement, increasing brand awareness, and boosting online sales.
Key Responsibilities:
Social Media Management:
Develop and execute a comprehensive social media strategy across platforms such as Instagram, Facebook, Twitter, and LinkedIn.
Create, curate, and schedule engaging content that aligns with our brand voice and values.
Monitor social media channels, respond to comments, and engage with our online community.
Use social media analytics tools to track performance and adjust strategies for optimal results.
Collaborate with graphic designers to create eye-catching visuals and multimedia content.
E-commerce Marketing:
Order processing & Listing on Amazon, Flipkart.
Manage and optimize our e-commerce website, ensuring a seamless and user-friendly shopping experience.
Implement strategies to increase website traffic, improve conversion rates, and maximize online sales.
Collaborate with the web development team to implement SEO best practices and optimize product pages.
Create and manage online advertising campaigns, including pay-per-click (PPC) and display ads.
Utilize data analytics to assess the effectiveness of e-commerce marketing efforts and make data-driven decisions.
Content Creation:
Generate compelling and informative product descriptions, blog posts, and other content to drive customer engagement and SEO.
Create and manage an editorial calendar to ensure a consistent flow of content.