Digital Marketing Executive (1-3 Years)

Brick and Wall Infra Solutions Pvt Ltd

Key Responsibilities:

SEO & SEM Strategy:

Conduct keyword research, optimize website content, and enhance on-page and off-page SEO strategies to improve search engine rankings and drive organic traffic.

Manage PPC campaigns (Google Ads, Bing Ads, etc.), analyzing performance and adjusting bids to maximize ROI.

Content Marketing:

Develop and execute content marketing strategies (blogs, articles, case studies, whitepapers, etc.) to attract and engage target audiences.

Work closely with the creative team to produce high-quality content for websites, social media, and email campaigns.

Social Media Management:

Create, schedule, and optimize posts on various platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.

Engage with followers, respond to comments, and monitor brand sentiment.

Analyze social media metrics and adjust strategies accordingly.

Email Marketing:

Design and execute email marketing campaigns, from newsletters to promotional offers.

Segment email lists and personalize campaigns to ensure high open rates and engagement.

Monitor performance (open rates, click-through rates, conversion) and optimize campaigns.

Analytics & Reporting:

Monitor, analyze, and report on the performance of all digital marketing campaigns (Google Analytics, Ads Manager, etc.).

Use data to optimize campaigns, improve conversion rates, and meet KPIs.

Provide actionable insights for continuous improvement.

Conversion Rate Optimization (CRO):

Implement strategies to increase website conversions through A/B testing, landing page optimization, and user journey improvements.

Stay Updated with Industry Trends:

Keep up to date with the latest trends, tools, and best practices in digital marketing.

Implement new strategies to maintain a competitive edge.

• Experience

  1 - 3 Years

• No. of Openings

  10

• Education

  Higher Secondary, Diploma, Advanced/Higher Diploma, Professional Degree, B.C.A, B.B.A, B.Com, M.B.A/PGDM, M.Com, M.Tech

• Role

  Digital Marketing Executive

• Industry Type

  IT-Hardware & Networking / IT-Software / Software Services

• Gender

  [ Male / Female ]

• Job Country

  India

• Type of Job

  Full Time

• Work Location Type

  Work from Office

• Face interview location

  assotech business cresterra, Sector 135, Noida, Uttar Pradesh 201301