Digital Marketing Coordinator

Business Buddy Inc.

If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Coordinator to develop, implement, track and optimize our digital marketing campaigns across all digital channels.

The Candidate should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.

Responsibilities

?Plan and execute all digital marketing, including SEM, marketing database, email, social media and display advertising campaigns

?Setting up, optimizing, and reporting on digital advertising campaigns

?Design, build and maintain our social media presence

?Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

?Identify trends and insights, and optimize spend and performance based on the insights

?Brainstorm new and creative growth strategies

?Plan, execute and measure experiments and conversion tests

?Collaborate with internal teams to create landing pages and optimize user experience

?Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints

?Instrument conversion points and optimize user funnels

?Collaborate with agencies and other vendor partners

?Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements

?BS/MS degree in marketing or a related field

?Proven working experience in digital marketing

?Demonstrable experience leading and managing SEM, marketing database, email, social media and/or display advertising campaigns

?Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

?Experience in optimizing landing pages and user funnels

?Experience with A/B and multivariate experiments

?Solid knowledge of website analytics tools

?Working knowledge of ad serving tools

?Experience in setting up and optimizing Google

• Experience1 - 3 Years
• No. of Openings1
• EducationDiploma
• RoleDigital Marketing Coordinator
• Industry TypeAdvertising / MR / PR / Events
• Gender[ Male / Female ]
• Job CountryIndia
• Job TypeWork from Home